Bang the drum. Paint your face.
Run. Walk. Tell your story.
Every person affected by breast cancer begins a journey. Warriors in Pink symbols represent the different parts of that journey. If you have a story you'd like to tell, find a symbol that expresses your experience and share it here via video or essay. Learn more…
Submit Your StoryAbout
FORD. A 16-YEAR SUPPORTER IN THE FIGHT AGAINST BREAST CANCER.
Ford has been a National Sponsor of the Susan G. Komen Race for the Cure for more than 16 years. Warriors in Pink and the symbols of the Warrior were created to help increase awareness and promote early detection. Many people have adopted the Warrior symbols as their own, relating to one or more symbols in a very personal way.
FORD. DEDICATING MORE THAN $105 MILLION TO THE CAUSE
In an effort to strengthen Ford's commitment to the breast cancer cause, Warriors in Pink wear and gear display the symbols of the Warrior in the year’s most fashion-forward colors and styles. 100% of the net proceeds go to Susan G. Komen for the Cure, which means that you become a Warrior every time you buy. So wear it like you mean it, and purchase yours at fordcares.com